Granite State Dairy Promotion is a Non-Profit 501(c)5 organization funded by New Hampshire dairy farmers.
The Mission of Granite State Dairy Promotion (GSDP) is to increase the sale and use of milk and other dairy products through promotional activities, nutrition education, and to enhance the image of the dairy industry in New Hampshire.
In undertaking this mission, GSDP purposely builds on national and regional dairy industry research and promotion efforts. Nutritional education support, especially for increased usage by the food service market, is provided through the New England Dairy Council. Research and development, the purview of Dairy Management Inc. (DMI), leads to new products, new market, and advertising initiatives. The milk processors association increases consumer awareness of milk in its national advertising campaign. GSDP gains added benefit for the New Hampshire dairy industry from these national and regional programs by localizing them to New Hampshire.